We helped HP boost their digital print business by educating customers on how multi-channel campaigns can amplify their brands. With digital print at the heart of this integrated approach, we created a marketing toolkit for print service providers around the world to solicit their own business and, in turn, created more demand for HP commercial digital printers.
We helped HP boost their digital print business by educating customers on how multi-channel campaigns can amplify their brands. With digital print at the heart of this integrated approach, we created a marketing toolkit for print service providers around the world to solicit their own business and, in turn, created more demand for HP commercial digital printers.
Printed invitations with premium and unique substrates, variable printing, and special effects.
Email marketing and event program templates were also part of the kit.